Q & A with Ellie From VAMS

We interview Ellie Bunic, owner & founder of VAMS – Vain About My Skin. A platform providing brand awareness and affordable content creation for new and emerging beauty brands in Australia.
Your beauty brands success story starts here.

When did your passion for the beauty/skincare industry start?

I was always a girly girl, I was probably the only teen at my high school who wore sunscreen. My mum’s bestie [ who worked for Nutrimetics at the time] educated me on sun damage, cleansing and how to apply makeup. She spoiled me with makeup and skincare gifts and I caught the bug! I was always into skincare, but never thought I would be able to make a living or create my own brand. The good old fashion advice, always went ” study hard, go to uni and then get a regular job”. Little did I know years later, that I would be doing this and working for myself.

What was the moment that made you say “I should do this.” and start working for yourself?
It was around my birthday June 2021 – I met a wonderful brand owner on Instagram and she wanted to work with me. It felt incredible to create and be rewarded for the hours it took to create the content. Something just felt “right” and I felt this “need” I have to do this! I have to follow my passion. Prior to working for myself, I was part of an e-commerce brand and I know firsthand how expensive and often unaffordable content creation can be for start-ups and small businesses. I absolutely love working with women, supporting their dreams and helping them reach their goals faster.

What is a piece of advice you can offer for someone starting out?
I have so much to say on this topic – I would love to include some I wish someone told me once upon a time. Don’t be afraid of the “unknown” – don’t be afraid to ask questions and to put yourself out there. Ask the uncomfortable questions and get out of your comfort zone, you won’t always know what to do but you can always ask someone who might know. Sometimes, we think that we need to be so “professional” and “robotic” that we forget PEOPLE make GREAT companies! Comparison is the killer of joy – your Day 1 will never look like someone’s Day 100. We can’t skip stages in our business growth, you will learn at your own speed and everyone’s speed of growth is different.. and that’s okay. Stay consistent in whatever you do and take as many breaks as you need to rest. Outsource the tasks you’re not good at, like graphic design!

What’s next for VAMS and where do you plan on taking this platform you have created?
The next big project is the launch of VAMS Store in March 2023. VAMS is created by women for all women in the skincare and beauty industry. We want to shine the light on as many emerging businesses as we can. VAMS will become a platform of a thriving active community prioritizing self-care and supporting women owned products.

Why did you ultimately decide to work with Studio Remedy?
First of all, I cannot rave enough about Lauren! Her creative vision and magic touch on everything she creates literally sparkles in the best “remedy” way”. Studio Remedy’s website was gorgeous and I thought this is it! I love this! It’s a massive relief and the best feeling, knowing anything created by Studio Remedy will be on point! I trust Studio Remedy to present my business visually in the best possible light. All the designs are beautiful, elegant and my eyes feast! I also wanted to support another woman working for herself. I am truly amazed how Lauren, can so easily interpret my eclectic style, run with it and then deliver exactly what I need and instantly love.

To learn more about VAMS head over to the website we designed for VAMS: vainboutmyskin.com

VAMS Instagram & email linked below: